Learning Designer who turns tools into impact.

I merge instructional design, multimedia, and AI to build digital learning experiences that are engaging, scalable, and results-driven.

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End-to-End
Learning Architecture

I bring three distinct disciplines together to build learning experiences that are conceptually sound, visually striking, and technically advanced.

Strategic

Instructional Design

Translating complex concepts into structured, human-centric learning journeys to ensure measurable skill gaps are closed effectively.

Creative

Multimedia Production

Creating high-retention video content, motion graphics, and interactive experiences that engage learners actively.

Technical

AI-Enhanced Learning

Architecting RAG knowledge bases, AI-driven content generation, and smart LMS integrations for adaptive learning.

Bridging Pedagogy with Advanced Technology

I am Ferdy Fadhil Lazuardi — an Educational Technology graduate and Learning Designer focused on creating engaging, objective-driven learning materials that empower employees and learners to grow.

ADDIE & TNA

Applied research to identify challenges & design effective instructional solutions.

Bloom's Taxonomy

Crafting objective-driven curricula for cognitive learning outcomes.

LMS Management

Managing Moodle & SCORM for 10,000+ active employees.

Gamified Learning

Developing interactive game mechanics to increase learner motivation and retention.

Interactive Learning

Developing immersive e-learning modules using Articulate Storyline.

Multimedia Production

Editing high-quality educational videos with Premiere Pro & Capcut.

Visual Design

Designing engaging learning materials using Adobe CC & Canva.

Motion Graphics

Bringing abstract learning materials to life through dynamic animations.

Information Design

Simplifying complex concepts into clear, engaging educational visuals.

Learning Campaigns

Crafting visual identities to boost engagement in training programs.

RAG & AI Chatbots

Architecting knowledge bases for instant, smart info retrieval.

Design for Impact

Merging instructional design with advanced tech ecosystems.

Featured Projects

A curated collection of digital experiences where instructional design, interactive media, and AI converge to drive real impact.

AI Learning Assistant for Amartha LMS

AI-Enhanced Learning

AI Learning Assistant for Amartha LMS

Agent Network

Video Learning

Agent Network

Training Client Protection

Video Learning

Training Client Protection

AmarthaFin Mockup

Media Interactive

AmarthaFin Mockup

READY FOR A NEW LEARNING
MEDIA EXPERIENCE?

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